Marx s Theory And Marx - 857 Words

Karl Marx (1818-1883) argues that capitalism offers promises that can never be fulfilled. Labor is central to Marx’s theory and Marx is critical on workers’ labour time classing it as a commodity that gets bought and sold just like any other non-living entity. Marx’s philosophy covers the concepts of species-being, alienation and capitalism. Marx argues that the capitalist system will dig its own grave and that all societies must pass through capitalism in order to get to a better world. Marx argued that it was impossible to leap directly into communism from capitalism. To remove people from what Marx saw as the selfish and materialistic construct that was created by capitalism, re-education under a socialism would be the necessary to necessitate the change from capitalism to socialist society. Marx was a strong advocate for socialism and largely critical of capitalism. He believed that communism was an advanced stage of socialism, thus socialism being merely a transitional stage or â€Å"stepping-stone† which was required to nationalised the â€Å"means of production† i.e. factories, farms, energy, transportation, minerals, etc.). Marx believed that these forms of industries should be placed under the control of what he called the sole producers of wealth: the proletariat. Political equality and freedom was only possible provided there was economic equality in Marx’s view, and democracy could only be further improved or strengthened by redistributing economic power. In Marx’sShow MoreRelatedMarx s Theory Of Alienation Essay2104 Words   |  9 PagesThis article will discuss about the background of of Marx s alienation theory, then briefly introduce the dimensions of alienation. The diagreement of Marx’s key theory from Weber’s con cept and the agreement of Marx’s concept by discuss Marx’s theory of alienation apply in Chinese sociological development and influence on building a harmonious society.In the 19th century philosopher Hegel introduced alienation as a philosophical concept . From a philosophical point to define the so-called alienationRead MoreMarx s Theory Of Socialism987 Words   |  4 PagesKarl Marx was a philosopher, economist, sociologist, journalist and revolutionary socialist. Marx defined capital as a social, economic relation between people. In many of his writings, Marx had implied that revolutions within the proletarian society would be inevitable and the proletariat would become the ruling class all over the world (Kreis, S 2000) Marx proposed this theory of revolution based on Hegelian concepts of the dialectic. The philosophical and ideological aims put forward were to bringRead MoreMarx s Theory Of Alienation1298 Words   |  6 PagesKarl Marx (1818-1883) who believed that society is proportioned into two: The capitalists, and the workers. The capitalists are the dominant class, they are the elite members of society that come from wealth. The workers are the middle class, they work to survive in society. Although the capitalists are from wealth, the majority of the population is middle class. Because the capitalists have wealth and significant control over the middle class, there is inequality of power in society. Marx had observedRead MoreKarl Marx s Theory Of Capitalism976 Words   |  4 Pagesthe reality of a capitalist society that was first discussed by Karl Marx in the 19th century. When Karl Marx first penned his shaping works on communism, he assumed that the relationship between workers and capital would always be opposing. While most rejected his overall theories, they did not argue with the basic idea that the interests of workers would always be at odds with those of owners. This is one of Marx s only theories that has proven to be true. As a consequence, over the years, thatRead MoreKarl Marx s Class Theory1687 Words   |  7 PagesKarl Marx’s class theory rests on the presumptions that each society in existence emanates from the history of class struggles. In line with this perception, from the time human society came forth from its primitive as well as relatively indistinctive state it has stayed categorized between classes which conflict in the pursuit of class interests. In the capitalist world, for instance, the factor which is the just but the nuclear cell as regards the capitalist system, becomes the key antagonism locusRead MoreKarl Marx s Theory Of Revolution Essay2133 Words   |  9 PagesStudent: Mehrshid Jame Class: POLS 3010 Date: Karl Marx was one of the most influential thinkers of the 19th century. Marx contributed to political economy through his numerous writings. Some of the major concepts in Marx s was historical materialism, surplus value, class conflict, theory of revolution, and the notion of a classless society. Marx’s theory of revolution was based on the presumption that every historical period is based on a particular social hierarchies and social classesRead MoreMarx s Theory Of The Social Economy Essay1435 Words   |  6 PagesSince the eighteenth century, Karl Marx has perhaps been capitalism s greatest critic. Writing many volumes of texts ranging from the co-authored â€Å"The Communist Manifesto† to â€Å"Capital: Critique of Political Economy†. This paper, however, will concentrate on one of his lesser known works. In 1844 Marx wrote the â€Å"Economic and Philosophic Manuscripts of 1844†, this was not published during his lifetime and first appeared in 1927,a n astounding forty-four years after his death. The manuscripts themselvesRead MoreMarx s Theory Of Capitalism1676 Words   |  7 Pagesthem. The Frankfurt school itself was a school was founded in 1923 in Germany by leftist, German, Jewish intellectuals. The school consisted of quite a few Marx followers, which decided to take a narrow selection of Marx’s theory’s and ideas and take off with them. The school sought to update Marx and explain the longevity of capitalism. Since Marx did not originally think capitalism would last as long as it did the theorist at the Frankfurt school went about breaking it down and explaining it. TheRead MoreMarx s Theory Of Capitalism1951 Words   |  8 PagesThis assignment will be about Marx’s and Weber’s theory of capitalism and how it causes crime and deviance, it will also contain information about each Karl Marx’s and Max Weber’s theories, they both had some similarities where they agreed on some aspects of the rise of modern capitalism in the western world but they each also have some unique ideas on the topic. I will also explain how capitalism can have a cause on crime and deviance. Marx’s believed that the rise of the capitalism was found inRead MoreMarx s Theory Of Capitalism982 Words   |  4 PagesMarx’s theory of capitalism is that there are two groups involved, the bourgeoisie and the proletariat. The bourgeoisie is the factory owners and the proletariat is the working class. He perceives capitalism as the root of all evil, a process in which one group expresses dominion over another group and exploits them. The bourgeoisie owns most of the means of production while the proletariat owns very little of it. Instead they lack the time and energy to realize their class consciousness, or the

Life Of Americans During The Early National Period

Life of Americans during the early national period changed though multiple transformations from politically, economically and socially and from those actions the country advanced and became more orderly though multiple events that took place between (1775-1840). During (1790-1840) the early national period the first president was George Washington he also was the supreme command of United States armed forces during The Revolutionary War (1775-1783). The war had a political and economic impact on America through political influence plus economic demand. The Revolution commenced with The Stamp Act of (1765). It triggered taxation on any goods that came from England. Colonists where aggravated and started speaking against the taxes. In October (1765) a collection of colonist sent their representatives to New York to discuss what they understood about the Stamp Act. They concluded the Act taxation was unlawful because the colonies were not represented in England during the approval of the Act. Soon after came the popular call No taxation without representation it was the cry of the colonies in expression of disagreement with the Act. Representatives of the colonies directed a letter to England asking to invalidate the Stamp Act due to it being unlawful but England did not listen. Yet they increased more taxation on the colonies because they wanted to control them so by adding another Act called Townshend Act (1767) this Act placed taxes on tea. The colonists were soShow MoreRelatedThe Civil War And Reconstruction Period Essay1619 Words   |  7 PagesThe Civil War and Reconstruction period provided African American people with a legal definition of citizenship through three constitutional amendments. Beginning with the 13th Amendment slavery was abolished, then 14th Amendment provided equal protection under the law, and lastly the 15th Amendment allowed all men, including African Americans, the ability to vote. However, the transition from enslavement to freedom was a difficult and terrifying one for most black women as they had little or noRead MoreCivil Right Essay1598 Words   |  7 Pagesof the United States over the past fifty years in which you describe in detail at least one historical event of national importance from each decade of the 1950s - 1990s that was affected by TV. Civil Right: The WWII can be recognized at the origin of the period when United States started it political and economical dominant compare to other nations. WWII reshaped Americans’ understanding of themselves as a people. The struggle against Nazi tyranny and its theory of a master race discreditedRead MoreThe Emergence Of Self Concept1489 Words   |  6 Pagesidea of self has developed and proved to be a dominant concept that Americans have come to understand. Not defined or found in lineage, religion, or history, the concept of self is defined by a collection of values. These values and principles are rooted in individualism, self-actualization, and self-reliance where people are able to fulfill their own destiny and believe in the promise that through ward work and determination life can be different and better. These concepts are found deeply rootedRead MoreMexican Immigration Essay1031 Words   |  5 PagesMexican immigration in the early 1900s was a huge issue that impacted the United States in areas such as urban population, employment and many other ways. The mass number of Mexican immigrants that migrated to the United States from Mexico was at nearly half million in between the years of 1920 and 1929. Mexicans left their native land and moved to the United States not only to achieve financial prosperity, but to get out of the chaotic environment that Mexico was in at the timeRead More absolut Failure Essay1685 Words   |  7 Pages The 1920’s was a time of major social change in the United States. The social changes during this period are reflected in the laws and regulations that were implemented. One of the most prominent examples of this was prohibition. The 18th Amendment to the Constitution, or the Volsted act as it is also know, was implemented to eliminate the use of alcohol in the United States. In doing this, the advocates of prohibition hoped to also eradicate the social problems associated with alcohol. â€Å"It wasRead MoreHealthcare And Healthcare Related Education978 Words   |  4 Pagesemerge, and first discussions regarding universal health care insurance began to be discussed publicly. In the early 1900’s physicians would perform home visits for patients and were more free to charge their own fee schedules (PBS, 2000). By 1910, half of the physicians in the U.S. had joined the American Medical Association (AMA) and they begin to exert some level of power on a national level. Fa cilities that began as charitable hospitals set up by religious institutions and wealthy donors beganRead More Journalism and the American Renaissance Essay1721 Words   |  7 PagesJournalism and the American Renaissance      Ã‚  Ã‚  Ã‚  Ã‚   The period in American Literature known as the American Renaissance was a time of great change in our country. It was an age of westward expansion and social conflict. Americans were divided on such volatile issues as slavery, reform and sectionalism that ultimately led to the Civil War. Emerging from this cauldron of change came the voice of a new nation - a nation with views and ideals all its own. The social, economic, technological and demographicRead MoreGrant s Tom Smith And His Incredible Bread Machine1394 Words   |  6 Pagespoem effectively describes the expansion of American government. Second, â€Å"Tom Smith and His Incredible Bread Machine† precisely chronicles the flow of the economy in America. Finally, R.W. Grant’s influential poem outlines a shift in American values. First, the poem effectively describes the expansion of American government. When the founding fathers created the United States Constitution in 1787, they devised a document that established America’s national government, created the country’s fundamentalRead MoreLessons Learnt From the Great Depression and Progressive Era1386 Words   |  6 PagesProgressive Era in American history began slightly before the turn of the 20th century and continued into the second decade of the 20th century, ending around the beginning of World War I. The Great Depression of 20th century American occurred in 1929 and the more intense short-term effects lasted up and through World War II. The paper will scrutinize specific events of this period providing insight, elaboration, and analysis. One major turning point during this period of American history was theRead MoreChildhood Trauma And The Personality Disorders Essay1682 Words   |  7 Pagesdisorders that can come from it. The purpose of this paper is to find the connections between the severity of childhood trauma and the personality disorders that can come from it. Findings indicate that if children are exposed to long-term trauma during their developmental stages, they are at a higher risk of a personality disorder; these results can be seen through childhood and brain development of those undergoing sever trauma. Both findings can help answer the overall question of how these two

Kimpton Hotels’ Free Essays

Kimpton Hotels’  EarthCare program brings the business’s philosophy of environmental responsibility straight to its properties, starting with its pioneering Eco Floor at the  Hotel Triton  in San Francisco in 1994. Today EarthCare’s efforts include: * Using environmentally friendly cleaning supplies in all rooms. * Printing corporate collateral on  recycled paper  using  soy-based ink. We will write a custom essay sample on Kimpton Hotels’ or any similar topic only for you Order Now * Usring recycled paper for all printing property-wide. * Serving organic, shade grown, and/or fair trade complimentary beverages in the lobby. * Allowing guests the opt out of towel and linen service. Recycling of glass,  bottles, paper, and cardboard through back of house operations. * Auditing and retrofitting back of house lighting to ensure  energy efficient bulbs  are in place. * Using low flow systmes for faucets, toilets, and showers. * Encouraging guests to  recycle  with in-room  recycling bins. * Stocking the honor bar with organic snacks and drinks. * Encouraging guests to donate unused amenity bottles to local charities. * Other practices, such as  recycling  coat hangers, eliminating styrofoam cups, using paperless checkin/out, purchasing organic flowers, and more. Kimpton properties are found in: * Scottsdale, AZ * Vancourver, BC Whistler, BC * Los Angeles, CA * San Diego, CA * San Francisco, CA * San Jose, CA * Aspen, CO * Denver, CO * Chicago, IL * B oston, MA * Cambridge, MA * New York City, NY * Portland, OR * Dallas, TX * Salt Lake City, UT * Alexandria, VA * Arlington, VA * Seattle, WA * Washington, DC * 1. Kimpton HotelsPresented by:GROUP 4Andrew Taylor, KirillCherepkov, Emily York, Alaina Alms,and Susan GrahamApril 23, 2009 * 2. Case QuestionsWhat further steps should Kimpton take to institutionalize its environmental commitments? ~AndyHow would you measure the success of the EarthCare Program, and how should it be reported to stakeholders? KirillWhat progress has Kimpton made in the four phases of its EarthCare Program sinc the case? ~EmilyWhat is the progress for each of the four phases? ~AlainaWhat is your overall assessment of their progress since the case? ~Susan * 3. How Would You Measure The Success Of The Earthcare Program? KirillCherepkov * 4. SustainabilityEnvironmental mgmt. (measuring success)Environmental audits (reporting) * 5. Environmental Mgmt. in PracticeMeasuring SuccessTop mgmt. w/ a commitment to susta inabilityLong-standing commitment†¦Phase 1 – 2 – 3 – 4 – 5 †¦Line mgmt. nvolvementLocal programsEmployee suggestions * 6. Environmental Mgmt. in Practice (cont. )Measuring SuccessCode of environmental conductâ€Å"Our Philosophy† Our philosophy on environmental responsibility is about more than contributing financially; it;apos;s about embracing behavioral change. This kind of change begins at home, is expanded at work, and now extends to who we choose to do business with†¦Ã¢â‚¬Å"EarthCare program †¦ was the right thing to do. † – Tom LaTour, Chairman and CEOCross-functional teamsJeff Slye, Business Evolution ConsultantEco-champions, co-leads, and program specialists * 7. Environmental AuditsReportingSustainability report:PepsiCo http://www. pepsico. com/Purpose/Sustainability/Sustainability-Report/Environmental-Sustainability. aspxCAT http://www. cat. com/cda/layout? m=199421;x=7Wal-Mart http://walmartstores. com/Sustainability/7951. aspxFordhttp://www. ford. com/micr osites/sustainability-report-2007-08/defaultCost savings:$250,000 per year in waste disposal†¦New business: â€Å"†¦$500,000 in meetings†¦Ã¢â‚¬  * 8. What Progress Has Kimpton Made In The Four Phases Of Its Earthcare Program Since The Case? Emily York * 9. Phase #1 Designed to make hotel staff comfortable with the concept of greener management. Energy Conservation: lighting retrofitted and audited to ensure energy efficient bulbs are in place Recycling: bottles, cans, paper, ; cardboardCleaning Chemicals: tub ; shower, glass, deodorizers, and disinfectantsPromotion Materials: recycled paper and soy-based inkComplimentary Coffee in Lobby: organically grownHonor Bar: includes organic snacks and beveragesTowel/Linen reuse: sheets and towels are replaced only at guest’s request * 10. Phase #2 Focuses on investments in water and energy conservation and organically-grown products. Water Conservation: implementation and auditing of low flow systems for faucets, toilets, and showers Energy Conservation: install motion sensors in rooms, florescent bulbs in corridors and back-of-houseOrganic Coffees ; Teas: served in rooms, meeting rooms, and lobby * 11. Phase #3 Extensive investment in in-room recycling of products and sale of organic/recycled products. In-room Designer Recycling Bins: guests are encouraged to participate in reducing our environmental impact Recycled Papers: for copying, notepads, toilet paper, and tissuesDonation Programs: instead of being thrown away, unused amenity bottles are donated and used by local charities Recycling: of employee dry-cleaned uniform bags and hangers*Guest can now shop the Kimpton Style catalog for eco-friendlyproducts like organic bedding and recycled glassware. * 12. Phase #4 Investment in building materials, labor, and appliances that are more eco-friendly. Energy Star: appliances, computers, and electronicsPaints: low-VOC paintsHeat/Air Conditioning: energy efficient * 13. NEW Phase #5 * 14. â€Å"Helping the environment because it’s the right thing to do. † – April 13, 2009http://www. changemakers. net/node/21543 * 15. Discuss The Specifics Of The Progress For Each Of The Four Phases. Alaina Alms * 16. OverviewWhat has been implementedProducts and Practices for each of the phasesGoalsAccomplishmentsAwards * 17. What has been implementedEarthCare Products and PracticesAs part of Kimpton EarthCare, every hotel adopts tandard environmentally friendly products and practices with high-impact and benefit to our planet. * 18. Products and Practices (Phase 1)Cleaning Supplies: All rooms cleaned with environmentally friendly cleaning products. Honor bar with organic food and beverage options: Honor bars include organic snacks and beverages. Soy Inks: All corporate collateral is printed on recycled paper using soy based ink . Towel/Linen Reuse: Guests have the opportunity to do their part to reduce energy and detergents required for daily washings. Recycling: Back of house recycling programs addressing glass, bottles, paper, cardboard, etc. * 19. Products and Practices (Phase 2)Organic Beverages: All complimentary lobby coffee is organic, shade grown and/or fair trade. Energy Conservation: Back of house lighting retrofitted and audited to ensure energy efficient bulbs are in place. Water Conservation: Implementation and auditing of low flow systems for faucets, toilets, and showers. * 20. Products and Practices (Phase 3)Recycled Paper: Property wide printing on recycled paper. Best Practices: At any hotel you may find environmental activities such as recycling of coat hangers, elimination of Styrofoam cups, paperless check-ins/outs, organic flowers, and more†¦ In-room designer recycling bins: Guests are encouraged to participate in reducing our environmental impact. Donation programs: Instead of being thrown away, unused amenity bottles are donated and used by local charities. Shop the Kimpton Style catalog: for eco-friendly products like organic bedding and recycled glassware. * 21. GoalsReduce waste in landfills by 15%Reduce energy and water usage by 15%Increase employee retention and morale by 10% * 22. Accomplishments;gt; 962,000 lbs of cardboard recycled~ 50,000 gallons of cleaning chemicals replaced with non-toxic alternatives;gt; 253 trees saved from using recycled paperAccomplished in one year in California alone * 23. AwardsCorporate Citizen of the Year. California EPA Awards. Kimpton has been honored with the 2007 California EPA Green Lodging designation. California Governor;apos;s Award. National GeoTourism Award. ttp://www. kimptonhotels. com/programs/earthcare. aspx Kimpton Hotels’ 7 Eco-friendly Best Practices Put Your Commitment in Writing Kimpton Hotels have one of those â€Å"elevator pitch† mission statements to describe their environmental stance. It states: â€Å"Support a sustainable world by using non-intrusive, high quality, eco-friendly products and services at all Kimpton hotels. † It’s short, sweet, descriptiv e and can easily be said to someone in the few seconds it takes to travel between floors in an elevator. Give Your Eco Program a Name Another way to add more credibility to you environmental efforts is to give your program a name. Kimpton calls their environmentally friendly green hotel practices, the â€Å"Earthcare† program. Like the mission statement, the name very succinctly states the corporate policy and carries with it the feeling that the company’s taking an organized, focused approach to preserving the environment and is already succeeding in its efforts. Provide Your Own Green Business Certification On its Earthcare page, Kimpton lists all of the things they do to be eco-friendly. These actions might not be enough to help them qualify for some green certifications, but anyone can see that they’re serious about their commitment to the environment. This strategy also makes it easier for the media to write about them. Today Show travel editor Peter Greenburg reproduced the Kimpton list of Earthcare Products and Practices verbatim when he mentioned Kimpton Hotels in his article on green lodging. Peter Greenburg’s Article: Eco-Friendly Travel: Hotels and the Green Bandwagon Put Your Results in Real Numbers That People Can Understand Advertising copywriters are taught to write about benefits, not features. In this video on the Sundance Channel, not only can Mike Depatie, the CEO and President of Kimpton Hotels, outline the company’s philosophy and detail all the changes the hotels have made, but he can also articulate the impact it’s having on the environment. Here are just a few of the benefits that are mentioned in the video: â€Å"Hotel Triton recycles 60% of waste. † â€Å"Their low flow toilets, shower heads and faucets save 15 – 30,000 gallons of water each year. â€Å"Their environmentally friendly cleaning products save 50,000 gallons of chemicals being dumped into the environment. † † Their recycling efforts and use of recycled paper products have saved over 253 trees and eliminated 18,000 pounds of waste. † Reward Your Customers for Their Conservation Efforts Kimpton Hotels offer discounts for guests arriving in a hybrid vehicle. The perks vary from saving 10% on the room rate at some properties, to saving as much as 50% off the overnight parking rate at others. Gather Multiple Awards As we stated in our article on obtaining a Green Business Certification for your small or medium-sized business, you should seek out â€Å"certification† from as many organizations as possible. Take one look at the Earthcare page, and you’ll see that Kimpton has done just that by gaining recognition, accreditation, and accolades from a variety of sources in government and in the lodging industry. Here’s a list of the various organizations that have recognized Kimpton Hotels for their eco-friendly hotel practices. Local and State Governments The city of Salt Lake City, Utah. San Francisco Green Business program State of California State of California EPA National Trade Associations Travel Industry and Association of America American Hotel Lodging Association International Trade Associations Hotel Association of Canada State Trade Associations Massachusetts Lodging Association Media National Geographic Traveler Magazine USA Today Travel and Leisure Seattle Magazine MSNBC Sundance Channel, Ecobiz Keep It Fresh How to cite Kimpton Hotels’, Papers

Managing Health Effects of Climate Change

Question: Discuss about the Managing Health Effects of Climate Change. Answer: Introduction: I desire to complete my educational area of interest in pursuing a course in Masters of Business Administration. Despite my health condition, I am still able to work hard and achieve good grades. Just as a philosopher, Mary Engelbreit quotes states that people should change what they don't like, if they cannot change it, they should opt to modify the way they think about it. I believe that my sickness can never be modified because its permanent but my brain and mind reasoning can still help me accomplish my dreams. I am confident that I am capable of studying an MBA due to the following reasons; I completed an undergraduate course in business administration and passed so well. My success was due to hard work and taking my medicine as prescribed by my doctor. I regularly ensured I took my drugs on time due to the scientific concept that state that taking drugs when the climate is about to change has a higher percentage of preventing people from climate change diseases . I take full responsibility of taking all appropriate drugs so as to prevent my academics from being distracted due to illnesses. I will sort the problem of stomach pain by ensuring that I only eat healthy foods as prescribed by my nutritionists. Taking the right food will help me ease the burden of visiting the hospital all the time and enable me to invest the time in my studies. I would also wish to let you know that I am well acquainted with modern innovations in technology that has occurred in the education sector due to globalization. Such changes include online based studies, conducting research studies online and obtaining various study books, journals, and magazines from the internet. I recently completed training on the use of computer and how to use the internet. I assure you that given an opportunity to study I am flexible with any mode of education granted to me, be it a classroom study or online research. I would do a quality comprehensive analysis of assignments accorded to me during my studies using various study books and journals available in the internet and other sources. Bibliography Costello, Anthony, et al. "Managing the health effects of climate change." The Lancet 373.9676 (2009): 1693-1733. Plotnikoff, Gregory A., et al. "Introduction: What to Eat When You Can't Eat." (2014). Thomas, Jerry R., Stephen Silverman, and Jack Nelson. Research methods in physical activity, 7E. Human Kinetics, Motivational Adversity Quotes Sayings (Problems, Hardship, Challenges, Misfortune, Misery, Troubles, etc.) [Internet]. Quotegarden.com. 2017 [cited 26 January 2017]. Available from: https://www.quotegarden.com/adversity.html Thomas JR, Silverman S, Nelson J. Research methods in physical activity, 7E. Human Kinetics; 2015 May 21.

HUM2020-MIDTERM Flashcard

HUM2020-MIDTERM

The Theme of Servitude in The Tempest

The Theme of Servitude in The Tempest William Shakespeare’s play â€Å"The Tempest† provides an in-depth description of the extent to which humans have subjected their fellow humans to injustices.Advertising We will write a custom assessment sample on The Theme of Servitude in â€Å"The Tempest† specifically for you for only $16.05 $11/page Learn More One of the most well described forms of injustice is slavery. Throughout the play, the theme of servitude is shown by the inability of various characters to obtain personal freedom. However, Acts III and IV move the theme of servitude into deeper and more complex levels, describing various forms of servitude. In Act III, scene 1, different forms of servitude are evident. First, the reader is able to recognize that Ferdinand is committed to serve Prospero, a fact that he does not like. To make his duties to Prospero look pleasant, he assumes that he is working for Miranda, the woman he loves. In Ferdinand, the reader can perceiv e different forms of servitude. For instance, the love he has for different women clear indicates service to humanity. Although he feels that his love for Miranda is real, he sees the love he has for other beautiful women as a form of slavery. For instance, in this act he is quoted saying, â€Å"Full many women/ I have had best regards, and many times, the harmony of their tongues has taken me into bondage† In addition, Ferdinand is used to show the theme of ‘service to duty’. For instance, his loyalty to Prospero is for a reason- he wants to win Miranda’s heart. Although he does not like his status, Prospero agrees that Ferdinand has â€Å"loyalty† and endures the â€Å"wooden slavery† (carrying heavy logs). In the conversation between Prospero and Ferdinand, it becomes clear that Prospero sees Ferdinand as a loyal servant rather than a slave. In this case, it is clear that the reference to Caliban is used to show the different forms of serv itude. For instance, Caliban is a total slave, whose entire life revolves around his services to Prospero. On the other hand, Ferdinand’s service to Prospero is not forced but dedicated to win Miranda. The fact that Ferdinand humbles himself, both literally and physically, when he talks about his dedication to Miranda, is a clear indication of another form of servitude. He has mentally been enslaved by his love for the girl. On the other hand, Miranda speaks of a similar form of servitude, but in her own accord.Advertising Looking for assessment on british literature? Let's see if we can help you! Get your first paper with 15% OFF Learn More For instance, she says that her father’s precepts are somewhat a form of bondage to her, but she disregards them. In fact, it is clear that Prospero’s presence in the scene is used to show his control Miranda. In Act III scene II, the theme of servitude is elaborated further, but in the form of  "service to man†. For instance, Caliban has become a servant to Stephano, who refers him as â€Å"servant monster†. In addition, Stephano, who is now â€Å"the lord of the Island†, controls Trinculo. He threatens to kill him if he disobeys. Secondly, the Scene also reveals that a sorcerer in the island has held the invisible Ariel hostage. He is not able to leave the island, thus becoming the sorcerer’s slave. In Act IV, it is clear that Prospero has been enslaved by his commitment to protect Miranda. In fact, he protects her virginity. He believes that it is his duty to ensure that she gets the right man at the right time, and is protected from lust displayed by love-hungry men. In conclusion, the theme of servitude is portrayed in a deeper and more complex level. There is evidence of slavery versus duty. While such characters as Caliban are actual slaves, others like Ferdinand and Prospero are held hostage by their dedication for such issues as love and duty for Miranda respectively.

Drugs and Alcohol on campus ( I DONT WANT ALCOHOL ON CAMPUS) Research Paper

Drugs and Alcohol on campus ( I DONT WANT ALCOHOL ON CAMPUS) - Research Paper Example Though seemingly obvious, it has caused havoc among institutions’ leadership, governments, and policy makers. Despite the enormous knowledge gained from campus on the great discoveries in the world, American history and quantum physics, most of them do not comprehend the looming health problems that are associated with alcohol and other drugs use. In fact, some students consider this behavior as a show of might and fame. As a campus student, I know the problem is wide spread in campuses, or at least in my campus, as close to 88% of my fellow students use alcohol and other drugs. It goes for other campuses across the country, and the globe at large. Applying simple arithmetic calculations, this estimate translates to 9 out of ten campus students being users of alcohol and other drugs. Now, these figures are shocking if we consider the risks involved with alcoholism and substance abuse like road accidents to social crime like rape, all resulting from intoxicated minds. In extreme circumstances, health conditions like cirrhosis and a variety of cancer may be the result. Adding pain to injury, most of the alcohol products and drugs are available within the campus environment! I have witnessed several colleagues of mine in campus publically drinking and smoking in their â€Å"hide zones† that are apparently not so hidden. From a personal sober point of view, alcohol and drugs use should be banned from campuses considering the fact that these are the institutions that the society has confidence in molding the future leaders. I envision walking inside campus environment without the somewhat ugly scenes of drunken students, or students getting high on drugs before attending lectures. I believe this is achievable with a well-organized plan, which would be to ban all the suppliers and cartels that avail these products within the campus environment. Campus administration should also design, implement, and enforce a set of

M5 Reflection Essay Example | Topics and Well Written Essays - 500 words - 1

M5 Reflection - Essay Example It is therefore easy to assume that teachers are supposed to do a better job as far as keeping up with science is concerned, nevertheless, teaching is a profession that is already labor intensive. It is might therefore become difficult for someone not familiar with the profession to separate scientific research from other pseudoscience. This means theories associated with learning and teaching at different levels may be appear as effective but they need to be tested on a large scale. Reseach also leads to the development of equity that ensures that individual develop a belief in value while being committed to the creation and sustenance of positive school cultures. Is also important is developing lifelong learning that enables individual to develop a commitment to implementing shared visions of learning that are backed by the school community. On the other hand, action research may be instrumental in appreciating the activities that take place in the classroom and identifying the changes that lead to improved teaching and learning (Whitehead & McNiff, 2006). Action research is important in answering questions concerning the efficiency of particular instructional approaches, performances of students and the management of classroom approaches. Research in education often appears to be removed from other aspects of the classroom and for many teachers; experimental research appears to be in contradiction of the mandate to improve learning for all the students (Armstrong & Moore, 2004). In this context, action research provides the benefits of studies in the schoolroom setting without the associated hurdles. The main aim of school-wide research is improving the school in terms of the organizations as an entity with an ability to solve problems (Erchul & Sheridan, 2014). Through recurrent cycles of research, the entire school, as a community should progressively improve to gain ability to work together in the identification of problems and solving them.

Management Accounting Essay Example | Topics and Well Written Essays - 2000 words

Management Accounting - Essay Example However, contrary to this, the visual arts platform of the society constantly remains under the financial pressures and vulnerability even in the sound economic conditions of the country. The proponents of the visual arts, on this vulnerable situation of the visual arts platform have been raising constant voices over the matter. One the of such voices claim that visual arts organisations in order to successfully meet the societal requirement and expectation of educational and entertainment development shall maintains the system that provides it sound financial strength. However, despite the consensus on the need of the sound financial muscles for the visual arts organisations, there have been contrary views on the system to be employed for achieving them. One dominant view on the matter is pertaining to Royce (2011) view who insists that visual arts organisations shall develop a system similar to the business organisations. According to Royce (2011), well defined systems or more appr opriate to state that conduct like a business is mandatory for the effective results generation from the visual arts organisation. In this perspective, Royce (2011) stated that ‘Sound business models are a necessary component in healthy visual arts ecology and essential for most publicly funded organisations’. Royce (2011), for its concern over the detrimental and vulnerable condition of the visuals arts organisation shall proposed that all such organisations shall also have system for achieving the profitability. Viewing in the context of the definition for the arts in general and among definitions developed for the purpose, Shaw (2000) defined arts and creative industry activities as one that can be determined on the basis of its sustainable impact. As already reported, this impact is spread not only the social aspects but at the same time wide economic impact is also identified in many studies (Landry et al, 1996); hence, it is important to understand the fact that a n organisation in order to fulfil such responsibilities requires strong system. Royce (2011) assessment report was based in reference to the Arts Council England and the Turning Point Network but reflects the overall industry requirement. Visual arts organisation’s financial vulnerability, according to the Royce (2011), is due to the three main factors. First, the culture of organisational conduct prevailing at the visual arts organisations’ is in clear contrast to the economic principle mainly in terms of productivity. This practice is despite the proven facts that visual arts have always played an important role in the economics of the country and society (Reeves, 2002). More importantly, this practices is also in contrast to the development early in the history where since 1980s all cultural activities have been seen in the main context of their contribution the economic development and restructuring as well as revival of the manufacturing industry (Reeves, 2002). S econd factor that is responsible for this vulnerability is the tradition of free entry offered to audience in the many of the

USS Lead Superfund Site

USS Lead Superfund Site The environmental regulatory agencies in Indiana are the EPA (Environmental Protection Agency) and the IDEM (Indiana Department of Environmental Management), which split regulatory responsibility for the local environment. This balance leans more heavily towards the IDEM, since the EPA has to divide its attention amongst six states in the region while the IDEMs sole focus is just the state of Indiana. Additionally, each agency contributes to Indianas environmental regulation in different ways, each playing to the strengths of their individual legal jurisdictions. The EPA develops and enforces regulations, awards federal grants, studies environmental issues in its numerous nationwide laboratories, sponsors partnerships with local agencies (like the IDEM), teaches people about the environment, and publishes information. Their mission is multi-faceted, but in regards to Indiana the EPA works to ensure all Americans are protected from significant risks to human health and the environment where they live, learn, and work and takes statewide efforts to reduce environmental risk are based on the best available scientific information. The EPA differs from the IDEM since it is a federal institution and as such it monitors federal laws (as opposed to state laws), ensuring that laws protecting human health and the environment in the region are enforced fairly and effectively. On the other hand, IDEMs mission is to implement federal and state regulations to protect human health and the environment while allowing the environmentally sound operations of industrial, agricultural, commercial and government activities vital to a prosperous economy. The IDEM is relatively newer than the EPA, being founded only in 1986. Interestingly, there is a unique relationship between the two agencies since the first administrator of the EPA, William D. Ruckelshaus, was a native Indianan who drafted the Indiana Air Pollution Control Act of 1963 which laid the groundwork for what would later establish the Indiana Stream Pollution Control Board. Before the IDEM was created, environmental regulations were administered by the Indiana State Board of Health and, before that, by the Indiana Stream Pollution Control Board. The IDEM in Indiana might have not emerged had it not been for the EPA and its founding administrator. Today, the IDEM employs about 900 environmental professiona ls who perform numerous functions, including assessing air and water quality, issuing environmental permits, inspecting permitted facilities, developing state environmental rules, responding to environmental emergencies, overseeing cleanups of contaminated properties, managing voluntary pollution prevention programs, and raising public awareness about environmental protection in Indiana. Both the EPAs and IDEMs offices and programs in this region are similar in the fact that they both ensure compliance with environmental laws and rules that help protect Indiana and its environment. Both agencies complement each other since they must both be equally ready to deal with environmental emergencies, ensure effective communications with the public, provide for public participation in its decisions and activities, and investigate environmental crimes. Of the ten U.S. Environmental Protection Agencys regional offices, the office for EPA Region 5 is in charge of handling environmental issues in Indiana. Aside from Indiana, Region 5 includes the states of Illinois, Michigan, Minnesota, Ohio, Wisconsin, and an area dedicated to the 35 Native American tribes. While not the biggest EPA region geographically, Region 5 deals with some of the nations biggest environmental issues, including the Grand Rapids vapor intrusion, the Flint drinking water response, the Great Lakes restoration initiative, and studies on petroleum coke and lead in drinking water in Chicago. But perhaps most importantly in Region 5, the EPA is dealing with managing the USS Lead Superfund Site, a large scale environmental accident area in Indiana. A Superfund site is defined as any land in the United States that has been contaminated by hazardous waste and identified by the EPA as a candidate for cleanup because it poses a risk to human health and/or the environment (toxmap). These sites are placed on the National Priorities List (NPL). This is the case with the USS Lead site that is located in East Chicago, Indiana, which was listed on the National Priorities List of the worst contaminated sites in the country in 2009. [The Superfund] site includes part of the former USS Lead facility along with nearby commercial, municipal and residential areas.ÂÂ   The primary contaminants of concern are lead and arsenic (EPA Superfund 2). Lead contamination at Superfund sites presents a threat to human health and the environment. Lead, a naturally occurring element, can be harmful to humans (particularly children) when ingested or inhaled. Over time, lead has become a common environmental contaminant at Superfund sites across the country (EPA Superfund 1). While much of our lead exposure comes from human activities such as emissions of fossil fuels from leaded gasoline and past use of lead-based paint in homes, lead can also be emitted into the environment from industrial sources and contaminated sites, such as former lead smelters. While natural levels of lead in soil range between 50 and 400 parts per million, mining, smelting, and refining activities have resulted in substantial increases in lead levels in the environment, especially near mining and smelting sites (EPA Lead). This was precisely the case with U.S. Smelter and Lead (USS Lead), our first key player and biggest culprit in the Indiana Superfund environm ental disaster. A brief look at USS Leads history shows that smelter operations began at the site in 1906, with the smelting of copper. In 1920, title to the property was transferred to USS Lead. Between 1972 and 1973, the USS Lead facility was converted to operate exclusively as a secondary lead smelter, recovering lead from automobile batteries and other sources of secondary lead (EPA Case Summary). Even though USS Lead ceased operations in 1985, the environmental damage was already done and a nearby public housing complex and several residential properties suffered severe lead contamination. According to the EPA, the other two key players that caused this problem are the Atlantic Richfield Corporation (ARC) and E.I. du Pont De Nemours and Co. (DuPont). The USS Lead Superfund Site is located on a 79-acre tract of land in East Chicago, Indiana, and includes both the former USS Lead facility and ARC and DuPont, all of which operated facilities in the same area. While USS Lead was the most significant contributor to contamination in the area, the EPAs investigations indicate that the other two facilities were also significant sources of contamination to the residential area. Specifically, ARC and DuPont contributed through arsenic contamination which contains different pollutant properties than the aforementioned USS Lead contamination. According to the EPA, when lead is released to the air from industrial sources or vehicles, it travels long distances before settling to the ground, where it usually sticks to soil particles. Lead may also move from soil into ground water dep ending on the type of lead compound and the characteristics of the soil (EPA Lead). But sometimes small quantities of elemental arsenic are added to other metals with the goal of forming metal mixtures or alloys with improved properties. In fact, the greatest use of arsenic in alloys is in lead-acid batteries for automobiles. Therefore, similarly to lead, when those arsenic alloys were heated in smelters at the ARC and DuPont sites, most of the arsenic went up the stack and entered the air as a fine dust that again settled on the ground and stuck to soil particles. This sets the stage for additional health problems in the nearby community, including dangerous levels of arsenic accumulation in soil, water, plants, animals, and ultimately even humans who consumed anything exposed to arsenic. On October 28, 2014, the U.S. District Court for the Northern District of Indiana approved a consent decree between the U.S Environmental Protection Agency (EPA), the Department of Justice (DOJ), and the state of Indiana, Atlantic Richfield Company, and E.I. du Pont De Nemours and Co. (DuPont). Under the settlement, Atlantic Richfield and DuPont agree to pay 100 percent of the costs incurred to implement the cleanup and will spend an estimated $21 million to clean up contaminated soil in the Calumet neighborhood of East Chicago, Indiana (EPA Case Summary). Before work begins, EPA officials will meet with property owners to discuss details of the cleanup on their property. In general, workers will dig up and remove contaminated soil up to two feet deep and replace it with clean soil, including six inches of topsoil. As a final step, workers will put grass seed or lay sod on the topsoil, restoring each yard to a healthful and clean condition all at no cost to the homeowner. The responsible parties will transport the contaminated soil to a licensed landfill for proper disposal. EPA anticipates that approximately 723 residential yards will be cleaned up (EPA Case Summary). References https://toxmap.nlm.nih.gov/toxmap/faq/2009/08/what-are-the-superfund-site-npl-statuses.html https://www.epa.gov/enforcement/case-summary-epa-agreement-will-start-clean-contaminated-soil-us-smelter-and-lead https://www.epa.gov/lead/learn-about-lead https://www.epa.gov/superfund/lead-superfund-sites https://www.epa.gov/uss-lead-superfund-site

The Maturation of Telemachus in Homers Odyssey Essay -- Odyssey essay

The Maturation of Telemachus in Homer's Odyssey       The Odyssey was a great book in which many characters were brought out and developed.   The most significant development that occured in the epic was the development of Telemachus.   Telemachus is a very complex character that Homer develops from beginning to end.   From the beginning when is a mere shadow of his father to near the end in which he is considered just as courageous.   Many factors influence Telemachus as he matures into a man.   Ã‚  Ã‚  Ã‚  Ã‚   To begin with his name means "Far from Battle".   This was given to him because he was born when the male generations of his parents were going off to the Trojan War.  But the name proves to be ironic, for the epic ends with Telemachus taking part in two battles.   Ã‚  Ã‚  Ã‚  Ã‚   Not having any father figures as a child severely effects Telemachus.   He becomes a timid, shy and spineless boy who is greatly pampered by his mother.   He is not helped by being the son of a world-famous father- a difficult reputation to live up to.   This lack of motivation and assertive behavior does not help Telemachus when the suitors start eating away at his estate.   Telemachus knows what the suitors are doing is wrong but yet does not do anything about it.   Telemachus foolishly hopes that his father will come and clean up the mess that the suitors are to blame for.   Telemachus knows that his father would handle the situation with the suitors in a much more aggressive manner than he does.   Odysseus would kill all of them for being treacherous beings, while Telemachus does nothing but whine.   Telemachus says "how his noble father might come back out of the blue, drive the suitors headlong from the house, and so regain his loyal honors, ... ...us and his son fight side by side against the suitors. It is clear at this point that the old Telemachus is gone and all that is there is a new brave, bold and thoughtful Telemachus.   Ã‚  Ã‚  Ã‚  Ã‚   Homer does a wonderful job in maturing Telemachus during the course of this book.   It is delightful to see a young, foolish boy grow into the proud man that he became.   Pallas Athene helped get the wheels in motion but it takes true hero to get places and keep the status that he gains.   We last see him standing within the accurate order of the clan of Odysseus, when Grandfather Laertes, Odysseus, and Telemachus, all in armor, all defending the ancestral estate receive the blessing of Pallas Athene and of Zeus. Works Cited and Consulted Homer, The Odyssey, ed. W. Shewring Oxford University Press, 1980. Tracy, Stephen V. The Story of the Odyssey Princeton UP 1990

Communication Plan Example Essay

Background/Purpose Description of project The Denver International Airport (DIA) Project was created to handle the projected increase in passenger travel, due to the Airline Deregulation Act of 1978. The DIA project would consist of improved airfield configuration, international facilities and efficiency in operation of regional airspace and terminal layout, reduction in noise impact, and new baggage handling and communications systems. This anticipated $1.2 billion conversion project turned out to be a $5 billion ordeal. Improper project management appeared to be the underlying cause of this costly project. The City of Denver appointed two companies, referred to herein as the project management team (PMT) to manage the DIA project. However, beginning with the selection of the architects, the PMT relinquished control by failing to maintain the City’s goals and objectives. Project Scope Provide the scope of the project The scope of the DIA was to replace Denver’s Stapleton Airport with a new runway and baggage handling system to serve the needs of the growing air travels through it city which would satisfy its needs for at least 50-60 years with an initial estimate of $1.2 billion agreed upon by Denver Mayor Federico Pena and Adams County officials in 1985. The project benefits included: Improved airfield configuration; Improved efficiency in the operations of its regional airspace; Improved and efficient terminal/concourse layout; Improved international facilities; Significant expansion capability; and Enhanced efficiency of airline operations. Communication Plan Purpose: what is the purpose of the communications plan The purpose of the communications plan is to guarantee that all parties involved in the project are communicating in an efficient and timely fashion. The plan states the audience involved, as well as the type of vehicle of communication vehicle and frequency, medium, source, task responsibilities, sensitivities, lessons learned, expected results, historical information, and closing statements. Prioritizing and organizing skills are essential elements to a communication plan in order to disseminate information in accordance with the project’s timeline to meet its goals and objectives. The project stakeholders are: City of Denver Greiner/MKE Engineering New Orleans Architectural Firm Continental Airlines United Airlines Communication Plan Scope: Scope: Why a communication plan and what it does for the project The communication plan is essential to the DIA project because it fosters accountability to the stakeholders for effective communication regarding the work that needs to be completed according to the approved deadline and costs to complete the project. Effective communication includes the method in which the information will be delivered, details about the timeline of events and any unforeseen circumstances with remedies for modification and approval. References Kerzner, H (2004). Advanced Project Management: Best Practices on Implementation, 2nd Edition, Retrieved June 23, 2013 from DeVry Library Database 24Ãâ€"7.

How to Get an Online Teaching Position

How to Get an Online Teaching Position Teaching online can be very different from teaching in a traditional classroom. An instructor who accepts employment teaching online must be prepared to help students learn without face-to-face interaction and live discussion. Teaching online isn’t for everyone, but many instructors enjoy the freedom of virtual instruction and the opportunity to interact with students from around the nation. To find out if teaching online might be for you, explore the pros and cons of e-instruction, as well as the requirements necessary for becoming a virtual instructor and the ways you can find a job that allows you to reach and teach students right at your computer. Qualifying for Positions In order to qualify for a position teaching online, applicants must generally meet the same requirements as traditional teachers. At the high school level, online teachers must have a bachelor’s degree and a teaching license. At the community college  level, a master’s degree is the minimum requirement for teaching online. At the university level, a doctorate or other terminal degree is generally required. In some cases, colleges accept adjunct online professors without requiring them to meet the same standards as traditional, tenure-track teachers. (Teacher tenure, sometimes referred to as career status, provides job security for  teachers  who have successfully completed a probationary period.) Working professionals may also be able to land an online teaching position in relation to their chosen field. At every level of teaching online, schools seek candidates who are familiar with the internet and content management systems such as Blackboard. Prior experience with teaching online and instructional design are highly desirable. Pros and Cons Teaching online has many advantages. Virtual instructors are often able to work from anywhere they choose. You could get a job teaching online for a prestigious school in another state and not have to worry about relocating. Since many e-courses are taught asynchronously, instructors are often able to set their own hours. Additionally, instructors who make a living at online instruction are able to interact with pupils from around the nation. Teaching Nomad notes that teaching online offers a great availability of jobs, flexibility, simplicity and a close, personal connection to students. That last advantage may seem counterintuitive, but large class sizes at brick-and-mortar schools often can prevent instructors from getting to know all of their students. Online, however, since your hours and time are flexible, you can reach out to each of your students individually, get to know them and provide one-on-one help as needed. Using a computer also negates the need to print out hundreds of tests, quizzes and even syllabi and course outlines since all material is presented online. Teaching online, however, also comes with some drawbacks. Online instructors must sometimes teach a prepared curriculum, denying them the ability to use materials that have proved successful in past courses. Teaching online can be isolating, and many instructors prefer interacting face-to-face with their pupils and peers. Some schools do not value online adjunct teachers, which can result in less pay and less respect in the academic community. Best Places to Look Some colleges fill online teaching positions by selecting from the current faculty pool. Others post job descriptions specifically for instructors interested in teaching online. Not surprisingly, youll find most online teaching jobs where youd expect: online. For example, GetEducated, a free online counseling center for adult students as well as educators, offers seven websites that list multiple online teaching positions. When looking for positions on websites without a distance learning focus, simply type â€Å"online instructor,† â€Å"online teacher,† â€Å"online adjunct† or â€Å"distance learning† into the search box.

A Tale Of Two Cities Essays (1114 words) - English-language Films

A Tale Of Two Cities Essays (1114 words) - English-language Films A Tale Of Two Cities Resurrection in A Tale of Two Cities Resurrection is a powerful theme found throughout the plot of A Tale of Two Cities. Many of the characters in the novel are involved with the intertwining themes of love, redemption, and good versus evil. The theme of resurrection involves certain aspects of all of these themes and brings the story together. Dr. Manette is the first person to experience resurrection in A Tale of Two Cities. He is taken away from his pregnant wife and then imprisoned for eighteen very long years. Over the years, his condition deteriorates until he forgets his real name and mindlessly cobbles shoes to pass the time. In Book the First, he is released by the French government and then put in the care of Monsieur Defarge. He is suddenly recalled to life(19, 35). However, his rebirth has just begun and does not become complete until he is reunited with his daughter; Lucy Manette. In Book the Second; The Golden Thread, the resurrection theme appears several times. At the start of this book, Charles Darnay is on trial for treason in England. He has been traveling back and forth between France and England and is thought to be a spy. The people in the crowd are sure that he will be found guilty, the punishment for this crime being death. Darnay is saved by the ingeniousness of Sydney Carton, and he too is suddenly resurrected or recalled to life. In both Book the Second and Book the Third, the reader gets different perspectives of the resurrection theme. Jerry Cruncher is a body-snatcher and he refers to his late night activities as though it is an honest trade. His son knows of his father's nocturnal activities and expresses his desire to follow in his fathers footsteps: Oh, Father, I should so like to be a resurrection-man when I'm quite growed up! (166). This parodies the resurrection theme because it is a simple physical resurrection of corpses from the graveyard with seemingly little meaning. The reader later realizes the significance of the activities of the resurrection-man in Book the Third. In the battle of good versus evil in A Tale of Two Cities, good tends to resurrect or be resurrected, while the forces of evil mimic or parody the resurrection theme. This is shown twice in the novel. Old Foulon, the evil French aristocrat, fakes his own death so that he will not be slaughtered by the revolution. He is found later, alive, and is murdered anyway. This pattern of false death and false resurrection is also followed by Roger Cly. He too is evil, faking his death and being reborn as a spy again in a different country. In Book the Third, the resurrection theme plays a pivotal role in the development of the plot. Miss Pross recognizes the spy Barsad as her lost brother, Solomon. In the eyes of Miss Pross, Solomon is resurrected and her brother is restored. Sydney Carton meets Barsad and shortly after, Jerry Cruncher reveals to them that Roger Cly is not dead. Cruncher knows this through his honest trade of body-snatching. This allows Barsad to be manipulated by Sydney Carton so that Darnay might be saved from death once again. Sydney Carton is the character that is most involved with the theme of resurrection in A Tale of Two Cities. Carton is a man of very little self esteem, but a tremendous amount of courage and devotion. Carton is the man who helped to resurrect Charles Darnay in England, but it would not be the only time he would save Darnay's life. Carton has led a miserable life and he has always looked up to Darnay. In Sydney Carton, the theme of love is deeply involved with the theme of resurrection. He is in love with Lucy Manette, even after she marries Charles Darnay. His love for Lucy is similar to the knights during the age of chivalry. He vows to give his life for her or anyone she loves. Carton soon realizes that he may have to make good on the promise he made to Lucy. Darnay is taken prisoner for a second time in France and Carton knows that the French rebels will stop at nothing to kill him this time. Carton realizes that he may be able to use his influence over Barsad to switch places with Darnay. Carton looks remarkably similar to Darnay and he knows that this may be his only chance to save Darnay. As Carton organizes the switch, the inner purpose of his actions can be

Analysis of the movie The Help Essay Example | Topics and Well Written Essays - 2250 words

Analysis of the movie The Help - Essay Example She uses their experiences in writing a book that highlights the struggles of the civil rights era. The book is from the view of the two house helps. It exposes the racism that they encounter in their daily working life. The book covers the existing relationships between the white employers, and their black house helps. This is especially considering that the black maids raise the children of their white employers. These children tend to have prejudiced attitudes towards their parents when they become adults. The daily interactions between the maids and their white employers reveal the various intercultural communication concepts and behavior between two different races with different cultural backgrounds. Institutional Collectivism is the first concept that is evident in the film. It is an intercultural concept in which the practices or the norms of a particular culture encourage and reward collective action (Jandt 201). Cultures with institutional collectivism have certain characteristics. Such a culture, for example, has its members assuming and believing that they are highly interdependent within the social organization. Group loyalty is highly encouraged even if it is against the pursuit of individual goals. The concept of Institutional Collectivism tends to maximize the interests of the social grouping and the collective as a whole. The concept allows for organizational collaboration and cooperation in achieving collective goals. The concept is seen in the film because they are certain groups advocating for the cooperation and collaboration of social groupings. They advocate for the achievement of social and economic gains of the group. For example, the white women led by Hilly hold regular meetings in which their collective interests are discussed. Moreover, they plan how to accomplish and achieve their interest. This group is known as the Bridge Club. During one of their regular

Explore the way in which one or more emotional state is elicited and Essay

Explore the way in which one or more emotional state is elicited and shaped by a particular film, focussing on the consequences of formal and stylistic choices for our emotional experience of the film - Essay Example These include hypnosis, repeated phrases, music and facial muscle movement. Of all the methods used in elicitation of emotions, films are the only easily standardized method and entail little deception that is mostly seen in other methods. Films also present a higher degree of ecological acceptability in that they combine both the visual and auditory stimuli. As a consequence of the combination, films easily elicit a variety of emotions. The ability of a film to evoke an emotion is then compared to other films (Plantinga, 2009, p.71). Films can also elicit various cognition patterns to the audience. General cognition such as memory, assimilation and meta-cognition are enhanced by the film. Most cognitive effects of films relates to the information presentation and the atmosphere induced by the film. It is a normal phenomenon for instance, violence film to elicit violence. The elaboration of this effect is related to the significant cognitive effects of the film. The film Crash elicits a variety of emotional state in the audience. The emotional states elicited majorly relates with the theme of the film and the characters’ interaction in the film (Coan & Allen, 2007, p. 52). Crash is a recent film produced in 2004. Paul Haggis is the producer, co-writer and also contributed to its direction. The film addresses two major concerns including racial tension and the social tension in Los Angeles, California. Crash was inspired by a real life experience where Haggis Porsche was suffered a carjacking in 1991 at Wilshire Boulevard (Villalba & Redmond 2008, p. 72) The characters for the story include a white attorney and the wife, a black detective who had a younger brother and a gang associates. There is a white racist police officer who annoys his more critical partner. It entails a Persian immigrant and an industrious Hispanic locksmith who is a family man. The films stand outs distinctively from other films in that is relatively

Stalin's Effects on Society and Politics Essay Example | Topics and Well Written Essays - 1250 words

Stalin's Effects on Society and Politics - Essay Example Further, by forging a communist bloc from Asia to Europe, Stalin helped to form the basic framework of international politics in the second half of the twentieth century (Kopstein & Lichbach: 212-213). The Soviet dictator Josef Stalin was a convinced communist as well as a staunch supporter of Lenin’s ideas about party organization. He was able to gain unprecedented political power, rising to the highest position in the Leninist party based on his better institutional supports, organizational skills, ideological concepts, his implacable loyalty to the party as well as faith in its eventual triumph. Stalin did his best to enforce Leninist principles of â€Å"democratic centralism†, of strict party discipline and control over a hostile society (Kopstein & Lichbach: 214). Several issues confronted Marxists in the Soviet Union, following their revolutionary victory, such as, how to build â€Å"socialism† in a predominantly peasant country without the support of proletarian revolutions in more advanced capitalist countries. The policies that were formulated and implemented by Stalin, ultimately destroyed millions of people and left a heavy burden of economic conditions as a legacy for post-Soviet Russia. Yet, Stalinism was the most consistent ideological position that could successfully be adopted after Lenin’s death, as compared to the three opposing positions adopted by Stalin’s opponents belonging to the Left, the Right and the Orthodox Center. The Left was headed by the famous revolutionary Leon Trotsky who incited Soviet workers to redouble their efforts to rapidly build a strong industrial infrastructure, and argued that the Bolsheviks should stive to foment revolutions throughout western Europe. However, Trotsky’s pow er and influence declined rapidly by 1924, with party members and ordinary workers tiring of revolutionary appeals after three years of world war, a year of revolution and three years of

Social Issue Essay Example for Free

Social Issue Essay â€Å"We must learn to live together as brothers or perish together as fools. † As Martin Luther King Jr. once said, the world must go far beyond than our differences and we must love each other for what we are. And Afghanistan religion is not an exception. Amir is the son of Baba, a wealthy businessman and a Pashtun Muslim, he also goes to school, owns books and wears fancy outfits. Hassan, on the other side of the coin, is the son of Ali, a member of the Hazaras and Amir’s personal servant. He does not attend school and is analphabetic and wears pitiable clothes. And despite the fact they live in the same property, Amir’s dwelling is the most beautiful and opulent house in town, meanwhile the servant child lives in a humble cabin down by their garden. The Kite Runner clearly exposes the social inequality of Amir and Hassan upon the different lifestyles of the characters, the education they are given and of course the discrimination upon the ethnic groups they each belong to. The three main points already mentioned, clearly exemplify the immense social gap inside the Afghanistan culture. To begin with, the ethnic conflict and the discrimination issue in Afghanistan have been around from years in such culture. The Hazaras on one side, are the minority group among the society, they belong to the peasant class and throughout centuries, they have been persecuted and exterminated by the members of the nation’s ruling class: The Pashtuns. â€Å"Afghanistan is the land of Pashtuns. It always has been, always will be. We are the true Afghans, the pure Afghans† (Hosseini, K. (The Kite Runner), 2003 p. 22). Nevertheless, Amir and his father Baba are members of this religious sector; in fact, they are one of the wealthiest families in North Kabul. Hassan and Ali, on the other side, were part of the Hazaras and due to their Mongol features and cultural status, they constantly tend to receive social and physical discrimination. And although these two Islamic branches tend to live together assorted inside the same land, their social disparities are enormous. And which better example to portrayed this idea, than Hassan and Amir themselves. They both live in the same location and nearly eat the same food, but the society’s views about them are completely dissimilar. The Pashtun boy is seen as a fruitful and pure soul; however, Hassan is perceived as a filthy and foolish fellow with no certain future. Second of all, the education received by Amir is completely unlike the one given to Hassan. This Pashtun lad attends an upright school in Kabul, where he is taught how to write and read. At home, he frequently enjoys reading several sorts of tales and even writes his own short stories. Hassan’s education, however, was exactly the opposite: he doesnt know how to write or to read. He works most part of the day and attends no school at all. The only kind of â€Å"education† this poor Hazara child will ever obtain, is the one given by Amir from time to time, when he teaches him the definition of a few words from the books he reads to him. Just for the fact he belongs to a social minority, Hassan will never in his life do anything but to cook or clean before others. And no matter how hard he struggles, he will never be given the chance to attend any school, will never be given the chance to read and will never be given the chance to write. â€Å"After all, what use did a servant have for the written words? † (Hosseini, K. (The Kite Runner), 2003 p. 37). Pursuing this further, the Afghans kids’ lifestyles are completely unlike. When both lads get up in the morning they follow a very similar routine, however lived from utterly different perspectives. When Amir wakes up in the morning, he comfortably eats his breakfast. When Hassan wakes up, he prepares Amir’s breakfast. While Hassan makes his bed, polish his school shoes and ironed his uniform, Amir complains about homework and how tough is school. â€Å"When the sun dropped low behind the hills and we were done playing for the day, Hassan and I parted ways. I went past the rosebushes to Baba’s mansion and Hassan to the mud shack where he had been born, where he’d lived his entire life. † (Hosseini, K. (The Kite Runner), 2003 p. 24). This is one of the greatest example of the social disparity in Afghanistan, where the younger generation’s future is strictly related to the their religious group. Amir, for instance will have a successful life, crowded of opportunities and joyful moments, meanwhile Hassan will grow old enough to become dust in the wind. However, Amir and Hassan both grew under the same roof and spent the first twelve years of their lives playing together. They learned how to crawl together, they even taught each other how to ride a bicycle with no hands. They spent entire winters flying kites, running kites, watching westerns at the cinema and chasing each other between tangles of trees in Baba’s house. Never mind any of those things. Because history isn’t easy to overcome. Neither is religion. In the end, Amir was a Pashtun and Hassan was a Hazara, he was rich and he was poor, and nothing was ever going to change that. Nothing. Given these points, we can conclude the differences upon Amir’s and Hassan’s education, their unlike lifestyle and the discrimination throughout The Kite Runner’s main characters are undoubtedly originated upon their ethnical position. Just for the fact Hassan is not a Pashtun Muslim, just for the fact he belongs to social minority, just for the fact he is different, he is destined to live this rotten life eternally. However, Amir will be given the chance to live his own life. He will study hard and become one of the many wealthy men in Kabul. He will drive his opulent family in an opulent car to his opulent house, where Hassan and his child will be waiting for them inside their mud shack. The same mud shack where they have live their entire miserable life. It is incredible how the religious distinctions between them, greatly affect their existence. But it is a fact. The Pashtuns and the Hazaras discrimination in Afghanistan is happening. And no matter how hard they struggle, Amir and Hassan can not escape from this reality where each of these two innocent boys stands as an example of the social inequality in Afghanistan. Reference List: -Hosseini, K. (2003). The Kite Runner. New York: Riverhead.

Wake up before its too late

Wake up before its too late Good morning Ladies and Gentlemen. ‘When the well is dry, we shall know the value of water- these famous words by Benjamin Franklin vividly describe the world we live in today. It is only when we run out of things that we take for granted, that we realise how valuable and priceless it really was. Unfortunately, by that time it is usually too late to mend the damage. I would like to start with a little story that took place at a sea-side. Each time a wave washed on land, it would carry a couple of dozens of starfish, deposit them ashore and then the waves would reunite with the sea. As you all know, starfish can only survive on land for a few days. A young boy decided that this had to stop. The death of these wondrous creatures deeply disturbed him. Determined to put an end to this terrible fate, he set about trying to save them by picking up each one and throwing it back into the sea. A man came across him and curiously asked, â€Å"Why bother throwing the starfish back into the sea? Each time you throw one, a dozen more wash across the beach!† â€Å"Well,† said the boy, stooping down to pick a starfish, â€Å"At least, Im saving this one,† as he threw it back into the sea. Ladies and Gentlemen, it is my great pleasure to address this important session at the 12th Annual International Conference on the Environment. I would like to express my sincerest gratitude towards all of you for your august presence. Today, I stand here, positive that I speak on behalf of several others, with similar concerns and hopes for the future of our planet. I am going to tell you about the three environmental issues, which, in my opinion, are the most pressing problems that need to be dealt with, to heal our Mother Earth, to save it from destruction. Let me tell you what is happening to our planet Earth, what will happen to it if we do not enact a change, effective immediately. Firstly, let me take you on a journey to todays tropical rainforests. We have cut trees to serve our personal benefits. We have cut trees to expand our agriculture. We have cut trees to exploit oil to use in our factories. We have cut trees to use in our paper, furniture and building industries, to name a few. All this has undoubtedly enabled us to have a comfortable life. However, there are always two sides to a coin. Lets sneak a peek at the other side. We have cut our single, most essential source of oxygen. Rainforests are so much more than our typical image of just trees and shrubs. They are a home to some of the most diverse species of plants and animals and we are thoughtlessly destroying it. Our tree cutting is also causing soil erosion, flooding and global warming. We have been seeking ways to make our life comfortable. Our comforts have created d iscomforts for our Mother Earth. We have, instead, forgotten it for own convenience, for our immediate wants and needs. Trees can not be cut down one day and then be expected to grow back the following day. So let us wake up before it is too late! Now, let us venture from the rainforests to the vast oceans and seas. Since the beginning of mankind, water has been the key source of civilization. It has been our heritage and we owe everything to it. As you all know, water covers about 70% of the Earths surface. However, only 3% of it is fresh which can be used for drinking or irrigation. Recently, during my visit to a seaside, my eyes were opened to the sheer amounts of discarded waste, stretching from the beaches to the sea. I was appalled by the amount of unexpected litter strewn across the beach. People ruthlessly throw syringes, rubber slippers, plastic bottles, bags and tins on the beach. Wastewater from factories and industries, and insecticides from farms had also ended up in the sea. This results in the endangering of marine ecosystems and also makes the water harmful for human consumption. As the world population grows, the need for water also increases. Approximately 1.1 billion people in the world do not have access to safe water; this is roughly one sixth of the worlds population. If we do not act fast to prevent water pollution, it wont be long before our Earth will turn from a blue planet to a dirty blue planet. So let us wake up before it is too late! Finally, let us take a trip to the upper atmosphere and get a close-up of what is actually happening there. Rain- our source of water- has also become dangerous. There is an increasingly high concentration of pollutant gases worldwide from power stations, factories and cars. These gases have dissolved with tiny droplets in the clouds to form acid rain. The proof of this is the famous site in India- the Taj Mahal. The effects of acid rain have taken toll and weathered away the beautiful marble. That is not all! The ozone layer- the shield which protects the Earths surface from the dangerous rays of the sun is being destroyed due to air pollution. Today, there is a massive hole over the Antarctica. The list of such follies is just endless. As a society, we need to understand that our actions have major implications on the environment that can be virtually irreversible. So let us wake up before it is too late! Remember back to the forest fires in Scandinavia, to the dying coral reefs in Fiji, to the flooding in Manila and then remember all the stories that we hear of philanthropy and humility displayed by humans all over the world every week. All of this is proof that we care, that we are perfectly capable of defining what is right and wrong and thereafter standing up for what is right, standing up for each other, and standing up for the environment. In spite of all our selfish acts, we all have a sense of compassion treasured within us. Together, let us cultivate this compassion towards making a fruitful future for our planet. The question is how. How can you as an individual enable a change to help the environment? How can you ensure that you will never have to walk out on the streets to face a never-ending landscape of bareness? The truth is that we can not resolve this problem without a joint effort. The truth is that we have the ability to make a change, all we need is willpower. The truth is that it may be challenging, but it will also, most certainly, bear the fruits of the seeds we have sown. The fruits that will be enjoyed, not just by us or our children, but also, the children of the future- those who are not yet born, those, who we will never know and never meet, they are the ones who need us the most. If we as individuals take the initiative to create a clean environment nothing is impossible. We must start with the little things such as saving energy and disposing of litter properly, which, on its own, can make a huge difference. A consciousness should be cultivated in us. It is only then that we shall be able to advance to working on major issues. If we all work together from a local scale, to a national scale and eventually a global scale we will most definitely be able to re-create a beautiful earth to live in, for not only the generation of today but also for many more generations, yet to come. We must join hands to protect our environment, join hands to secure its future and join hands to ensure a better place for our future generations. Together, we can make a change, a change for the better; we can make a change today. It is never easy to accept defeat, to accept failure and to admit that we didnt do enough. Let us hope that the day never comes when we regret our actions. Let us act now to prevent our very own despair, remorse and resentment for what we may lose because of what we didnt do. Lets not give us a chance to ask ourselves- ‘How did we get to this? I urge you now to do every little bit you can to benefit the environment. Let us not wait till its too late. On this note, I would like to end by saying that every little action will make a difference. Every little action counts. Just like the little boy at the seashore, we too must save every little starfish that we can. Thank you very much for your kind attention, ladies and gentlemen.

Human Domination :: Essays Papers

Human Domination Humans have changed nature in many ways since their existence on the earth. Some of these changes were good, but many were not. People have made the world easier for themselves to live in, but harder for other animals. In â€Å"Buffalo Gals, Won’t You Come Out Tonight† by Ursula Le Guin, the main theme was the domination of the world by the human race. Gal experienced firsthand how the animals lived before the humans took over. Chickadee explained to her â€Å"When we lived together it was all one place. But now the new people (humans) live apart. They weigh down on our place, they press on it, draw it, suck it, eat it, eat holes in it, crowd it out†¦Ã¢â‚¬  (Le Guin 43) Myra also saw how humans had forced the animals into isolation. She saw the wickedness of human nature when the farmers shot at Coyote on sight, and then set a trap to poison her. Since the Neolithic Revolution, humans have domesticated animals. The positive effects of this are that the animals are fed and kept clean. Despite this, the animals must sacrifice their freedom as wild creatures. For example, cows were kept and bred to provide milk, food, and clothing. Chickens must live in small coops and lay eggs; only to have their babies stolen from them and cooked for breakfast. Horses are forced to bare a human’s weight on their backs, and carry the human where he or she pleases. In â€Å"Buffalo Gals† Horse said that his kind were used to bring the â€Å"new people† to the animals’ land (Le Guin 37). These domesticated animals had no free will and were virtually slaves to humans throughout history. Animals today can be trained for specific tasks, such as a Seeing Eye dog or a talking parrot. Dogs are kept by homeowners for protection and used by law enforcement to sniff out drugs or bombs. This type of human-animal relationship onl y benefits the people; the animals’ abilities are just being taken advantage of. Another form of domestication is the pet. Humans have kept pets for many years and the pets are usually better cared for than a cow or flock of chickens. One reason is to train the animal for a specific task, such as a Seeing Eye dog or a talking parrot. Another reason to keep a pet is companionship. Someone who is lonely or disturbed may find emotional comfort in owning and taking care of an animal.

Disorder Analysis

â€Å"Me Myself and Irene† is a movie about a Rhode Island State Police trooper named Charlie Baileygates who has a mental disorder. The disorder that can be evidently seen in the movie almost creates the whole essence of the story. Charley Baileygates' (Jim Carrey) is found to have a Dissociative Identity Disorder or more commonly known as multiple personality. In the movie, Jim Carrey's character changes from Charley to Hank, who is the other personality, that somehow is the complete opposite of Charlie.During the course of the movie, this Dissociative Identity Disorder of Charley terrorizes his condition and his interaction with other people, especially with Irene (Renà © Zellweger). As the movie assessed Charlie's condition, it showed that this disorder was caused by the anger that has been kept inside for years due to other people who took advantage of him. Raising three African-American kids that are sons of his wife and a black dwarf limo driver, who eventually stole h is bride, Charlie accepted it but has kept this unconscious anger deep inside him.This eventually led to Hank, who is the other personality inside his brain. Hank is the rude, violent and cocky persona that is completely the opposite of Charlie.DISSOCIATIVE IDENTITY DISORDERAs defined by the American Psychiatric Association's Diagnostic and Statistical Manual of Mental Disorders (DSM), â€Å"Dissociative Identity Disorder is a psychiatric diagnosis that describes a condition in which a single person displays multiple distinct identities or personalities, each with its own pattern of perceiving and interacting with the environment.†(American Psychiatric Association, 2000).The requirements of the diagnosis suggests at least two personalities consequently gaining control with regards to a person's demeanor and actions. With regards to its possible causes, epidemiology, appearance across cultures, and existence, this disorder is controversial. Interaction of several factors are c auses that lead to Dissociative Identity Disorder. Possible symptoms that suggests a demonstration of Dissociative Identity Disorder ranges with wide variations during the course of time.Symptoms that can be included are distortion or loss of subjective time, depersonalization, depression, amnesia, headaches and other body pains. People with this condition may even suffer auditory hallucinations with regards to the two personalities' discussions and might even result to misdiagnoses that may falsely conclude a psychotic issue. People with DID often display an array of indications that can match those of other mental health disorders and many physical disorders as well. Chronic and potentially disabling or fatal, patients with Dissociative Identity Disorder are prone to harming themselves.There are various treatment methods to cure this disorder such as Psychotherapy, medications and behavioral treatments. A psychiatrist or psychologist may use specially designed interviews such as t he SCID-D and personality assessment methods to evaluate an individual with Dissociative Identity Disorder. Integrating the personalities into a single personality is the main goal of treatments. Drug therapy can alleviate some particular symptoms but does not heal the disorder itself. Psychotherapy on the other hand is emotionally painful and difficult.In general , two or more psychotherapy meetings a week for at least 3 to 6 years are essential. Helpful also may be Hypnosis.CONCLUSIONAs seen in the movie, this condition is not actually a psychotic disorder. But despite this, there is danger among people with this condition, as seen in Charlie and Frank's battles, if not properly treated. Integrating the personalities might be hard, but keeping them in tune and coexisting might help. Psychotherapy is the best option for treatment of DID.

Designing Customer Driven Marketing Strategy

Designing Customer Driven Marketing Strategy: Now-a-days companies recognize that they can not appeal to all buyers in the marketplace or at least not to all buyers in the same way. Buyers are too numerous, too scattered, and too varied in their needs and buying practices. Moreover, the companies themselves vary widely in their abilities to serve different segments of the market. There are 4 steps of designing customer driven marketing strategy. They are described below: (i) Market Segmentation:Buyers in any market differ in their wants, resources, locations, buying attitudes, and buying practices. Through market segmentation, companies divide large heterogeneous markets into smaller segments that can be reached more efficiently and effectively with products and services that match their unique needs. Market segmentation is of two types: A) Segmenting consumer market: There is no single way to segment a market. A marketer has to try different segmentation variables, alone and in comb ination, to find the best way to view the market structure. There are four segments of consumer market: . Geographic Segmentation: It calls for dividing the market into different geographical units such as nations, regions, states, provinces, cities or even neighborhoods. ECONO DX mainly does their business in villages. They are also supplying their pens in big cities of Bangladesh but, in few amounts. 2. Demographic Segmentation: It divides the market into groups based on variables such as age, gender, family size, family life cycle, income, occupation, education, religion, race, generation and nationality. Demographic factors are the most popular bases for segmenting customer groups.One reason is that consumer needs, wants and usage rates often vary closely with demographic variables. Another is that, demographic variables are easier to measure than most other types of variables. As example, old people will buy ECONO DX because; memorable events are related to it. Another example is lower income people uses ECONO DX pen as it is cheap. 3. Psychographic Segmentation: It divides buyers into different groups based on social class, life style or personality characteristics. People in the same demographic group can have very different psychographic makeups.Mainly middle and lower class people are the target customers of ECONO DX. 4. Behavioral Segmentation: It divides buyers into groups based on their knowledge, attitudes, usage or response to a product. This grouping is done depending on occasion, benefit sought, user status, user rate, loyalty status etc. As example, patriotic people will want to buy ECONO DX Ball pen because, it is an old brand and they are using this brand may be from the time of liberation war. B) Segmenting Business Market: Consumer and business markets use many of the same variables to segment their markets.Yet, business marketers also use some additional variables, such as customer operating characteristics, purchasing approaches, situati onal factors, and personal characteristics. By going after segments instead of the whole market, companies can deliver just the right value proposition to each segment served and captured more value in return. When ECONO DX was first introduced in the market, the owner of the company was very cleaver to grab the market for his product. He made a contract with BD government that- in all government official sectors ECONO DX will be the only ball pen to be used as official accessory.Requirements for effective segmentation: Clearly there are many ways to segment a market, but not all segments are effective. To be useful, market segments must be- 1. Measurable: The size, purchasing power and profiles of the segments can be measured. 2. Accessible: The market segments can be effectively reached and served. 3. Substantial: The market segments are large or profitable enough to serve. 4. Differentiable: The segments are conceptually distinguishable and respond differently to different market ing mix elements and programs. 5. Actionable: Effective programs can be designed for attracting and serving the segments.ECONO DX fulfills all these five criterions. (ii) Market Targeting: Market segmentation reveals the firm’s market segment opportunities. The firm now has to evaluate the various segments and decide how many and which segments it can serve best. In evaluating different market segments, a firm must look at three factors: segment size and growth, segment structural attractiveness, and company objectives and resources. Firstly, the company must collect and analyze data on current segment sales, growth rates and expected profitability for various segments.But â€Å"right size and growth† is a relative matter. The largest, fastest-growing segments are not always the most attractive ones for every company. Smaller companies may lack the skills and resources needed to serve the larger segments. Secondly, the company also needs to examine major structural fac tors that affect long-run segment attractiveness. For example, a segment is less attractive if it already contains many strong and aggressive competitors. The existence of many actual or potential substitute products may limit prices and the profits that can be earned in a segment.The relative power of buyers also affects segment attractiveness. Buyers with strong bargaining power relative to sellers will try to force prices down, demand more services, and set competitors against one another- all at the expense of seller profitability. Finally, a segment may be less attractive if it contains powerful suppliers who can control prices or reduce the quality or quantity of ordered goods and services. Even if a segment has the right size and growth and is structurally attractive, the company must consider its own objective and resources.Some attractive segments can be dismissed quickly because; they do not mesh with the company’s long-run objectives. Selecting Target Market Segmen ts: After evaluating different segments the company must decide which and how many segments it will target. A target market consists of a set of buyers ho share common needs or characteristics that the company decides to serve. Market targeting can be carried out at several different levels- Undifferentiated marketing strategy, Differentiated marketing strategy & Concentrated or Niche marketing.ECONO DX is following undifferentiated marketing strategy. Undifferentiated marketing: Using an undifferentiated marketing or mass marketing strategy, a firm might decide to ignore market segment differences and target the whole market with one offer. This mass marketing strategy focuses on what is common in the needs of consumers rather than on what is different. The company designs a product and a marketing program that will appeal to the largest number of buyers. (iii)Differentiation and Positioning:A product’s position is the way the product is defined by consumers on important att ributes- the place the product occupies in consumers’ minds relative to competing products. Products are created in the factory, but brands are created in the mind. Consumers are over-loaded with information about products and services. They cannot reevaluate products every time they make a buying decision. To simplify the buying process, consumers organize products, services, and companies into categories and â€Å"position† them in their minds.A product’s position is the complex set of perceptions, impressions and feelings that consumers have for the product compared with competing products. They must plan positions that will give their products the greatest advantage in selected target markets, and they must design marketing mixes to create these planned positions. Choosing a Differentiation & Positioning Strategy: Some firms find it easy to choose a differentiation and positioning strategy. The differentiation and positioning strategy of ECONO DX is, â€Å" ECONO DX in different generation†. Competitive Advantage:To build profitable relationships with target customers, marketers must understand customers needs better than competitors do and deliver more customer value. To the extent that company can differentiate and position itself as providing superior customer value, it gains competitive advantage. The competitive advantage of ECONO DX is it’s lower price. Selecting an Overall Positioning Strategy: The full positioning of a brand is called the brand’s value proposition- the full mix of benefits upon which the brand is differentiated and positioned. It gives the answer to the customers that why they will buy this brand.Overall positioning strategy can be of five types. Among them ECONO DX follows â€Å"More for the Same Strategy†. This strategy says about, companies can attack a compititor’s more-for-more positioning by introducing a brand offering comparable quality but at lower price. From past til l present, time has changed a lot. Sometimes it was hard to pass the time, and sometimes time became a matter of joy. So, as shown in our video advertisement- by the side of type-writer or keyboard using, ECONO DX ball point pen became something that supports all the time.